Customer Insights
Understand who your customers are, what they spend, and how often they come back.
Not enough customer history yet
Once you have repeat customers and unified rental + sales activity, these insights light up.
What you'll find here
- •Lifetime value distribution across all customers
- •Repeat-rental rate (cohort analysis)
- •Rental → sales conversion — customers who rented then bought
- •Most-rented and most-purchased product types
- •Geographic heat map of customer origins